For Sale: Business Culture
A recent Business Week article, “Zappos Retails its Culture” offered a tantalizing proposition. After all, if an entrepreneur creates a successful business, why not sell the concept to other...
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Get Out of Your Bubble and Explore the Larger World
Twice while I was speaking with Rohit Bhargava for this week’s episode of Marketing Smarts, he stressed the importance of getting out of the “bubble.” He mentioned this first when I thanked him for...
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